PENRITH snoozepaper, the Slumberland & Westmoreland Imperilled, has landed on another inspired way to shake loose a few coins from its readership.
It lifted a Facebook post from a local business, then charged readers to see it.
This week, the Imperilled clipped a post from Shap Village Store announcing it plans to close in December.
Two days later, the same words appeared on the paper’s website — behind a 40p paywall.
Forty pence. To read a short Facebook post that you could read online for nothing.
Has Ctrl-C ever been so aggressively monetised?
Prefer to read it in print? That’ll be £1.90 — ideal for readers wondering why they stopped buying the paper in 2020!
Hard-working hacks didn’t bother finding out who actually runs the village store, vaguely noting that someone “local” took over in 2023.
No names. No call. No visit.
Shap is about ten miles from Penrith. Apparently, too far.
We don’t call it “the Imperilled” for nothing. This, remember, is the “newspaper” that boasts it’s “Best Barr None”.
So here’s the deal: if you want to pay to read things you’ve already read, repackaged to feel important, the Imperilled has you covered.
Otherwise, Fakebook will do.
Free.
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